About us

Our aim is to be the singular destination for those who want to understand finance, the technology that powers it, and what the future holds by creating context with best-in-class writing and design, perspectives from key players, and timely analysis of emerging issues.

Fin is published by Plaid, a technology platform whose core infrastructure is helping to transform financial services industry. But the team behind Plaid realizes that technology can only get us so far: The lack of information and transparency is a significant barrier to progress.

And so Fin was born. Through Fin, Plaid strives to provide the knowledge and inspiration to help others solve the greatest challenges facing this industry. Read on, and let us know what you think.